With a small staff and big dreams, we needed a strategy that would maximize our efficiency and impact. Thankfully, Justin and his team came to our rescue, crafting a tailored marketing plan that aligned perfectly with our goals and resources. They also have empowered our team with the tools and knowledge to thrive in a competitive landscape. Thanks to their insight and support, Victory Mounds is now on a trajectory of growth. We wholeheartedly recommend DifferentCompany.io!

I was a student of Justin's and I wanted to send you a quick update. So far, we've earned nearly $30,000 in revenue after taking action on what we learned in the course. One of the folks who went forward with us for a $16k roof (these homes are massive) even complimented us on the mailers! It's showing really positive results already and makes me excited to see how these do in the other neighborhoods on our list. Bottom line: Thanks for helping us get different and attract our ideal clients!

Working with Justin is great. I have been a repeat buyer of his content. His teachings have added great value to my business.

I attended Justin's "Lead Magnet Madness" and it was an eye-opening course about what a successful lead magnet is.

Everyone talks about KLT, but that is just part of the equation. KLTC (Know, Like, Trust, Convert) is where the magic actually happens. Also, ask the question that your specific person is thinking and creating a lead magnet about that. It sounds so simple, though now it makes more sense and makes building a lead magnet less intimidating. Thank you!

I'm a reverse engineer. I love to see what someone else has done, break it apart, and then identify which parts are useful for me. I came across Justin Wise when he was mentioned in a random comment on a LinkedIn post. I immediately went to work to see what his funnel is like and how he does things. I'm impressed. He got me to spend after not knowing him at all. The content in the training was immediately actionable, and I will never not think of him as I use these prompts. He understands the power of AI in ways that most "experts" don't. You have to use source material that is spoken in your natural language to truly be effective and my hope is that more people get access to this training so that we can be saved from the lowest common denominator AI dredge. I'm a fan. And now I'm about to steal all of your sh*t. So thank you! xoxo

This course has helped me very pragmatically to reach out to clients. There is no long talk and chit-chat - right starting with first and easy actions to get started immediately. The course showed me that it doesn't take much time or huge planning to find leads. The course strategy with the challenges and the feedback are really up to the point and doesn't leave much space for not starting immediately. Justin's feedback to my elevator pitch was very helpful too and in 3 minutes we had it completed.

My biggest take away came from Justin himself, it was an Oprah "ah-ha" moment: "you will either spend money to save time or spend time to save money." I did not know how to spend my time and like Einstein, I was doing the same thing, hoping for a different outcome. I have a pitch and a story to tell. I am putting together my dream list and I am sitting down to craft personalized messages. The confidence this has given me is a game changer. Thanks Justin!

I completely appreciate the care that goes into the training. I like that fact that it is conversational and the concepts are well explained! I am going to have an intern this summer and whenever possible, I hope to share the opportunity to listen to training videos together. Visible Expert Challenge was very helpful. I have a clear plan of what to next. Thank you

The Visible Expert Challenge is just the kick in the pants I've been needing to get my messaging sorted out and give me the plan I need to put myself out there. Would highly recommend!

Thanks for personally reviewing the site and LinkedIn. You certainly went above and beyond my expectations for the review.

The main barrier between us and success is our mind. During our first call, I knew Justin was all about blowing through that barrier and building on top of the glass ceiling many of us have. My ROI is priceless. It's a way of thinking. Of adopting new frameworks and expanding my net into opportunities I had not dreamed of. You owe it to yourself to take the leap.

I had a hunch that I could consult on my own after spending my entire career working in-house for various nonprofits as a digital marketer. I came to Justin with a vague idea of what I wanted to offer, and he helped me understand how to turn that idea into a series of products packaged in a way that anyone could understand. This helped me not only articulate my offers, but more importantly, to understand and shape my value by pricing based on deliverable instead of time. This thinking gave me the ability to scale quickly, knowing I was building repeatable processes and packages. His course also helped me define my strategy for offer validation and persona pain/desire points so that I could quickly score and keep or discard ideas. One of the validation methods he taught me became such a helpful reply device that I ended up adding it to my email onboarding series. I'm so thankful I had Justin to validate and help outline my path.

I recently took 'Clone Your Content' and it's transformed the way I create content. I was aware of using AI to streamline processes, but previous trainings often left me feeling overwhelmed or bogged down in theory. This course taught me how to effectively use AI to save time and enhance my content. The big revelation? You can actually train your AI, particularly once you understand its strengths and what additional training it requires. Now, I'm thrilled about gaining more time in my day. I highly recommend this class to anyone looking to produce content more quickly and effortlessly!

Masterclass indeed! I briefly tried ChatGPT before and couldn't make much sense of it, but this short course has completely changed that. It turns out, as they say, it's not just what you ask, but how you ask it. This is especially true with ChatGPT, and now that I know the right way to ask, the results are impressive. I've created more content in the past few hours than in the entire last month, without the usual migraine or grumpy mood that often accompanies my content creation. I'm actually excited to create more now. Thanks for an excellent course!

It was time for me to switch from depending on word of mouth advertising to actually having a plan to get noticed and be able execute this plan in a sustainable way. Sustainable and authentic was my biggest criteria for marketing. For me and my business that meant learning a bit about marketing myself so that I had a part in creating the content and putting it out into the world. Working with Justin Wise and The Different Company has checked those boxes…Justin is willing to listen to my ideas and then use his marketing expertise to get it out into the world. Without his help my ideas would still be stuck in my head and I would still not be getting noticed. Justin is helping me connect with my audience in an authentic and sustainable way. Thank-you for your help.

The course has helped me with the development of a new product. The method is very efficient and is very focused on the necessary activities and avoids inefficient "nice to haves". I can really recommend this course when building your online business

This course follows one of my guiding principles, the KISS principle -- Keep It Short and Simple. Justin breaks everything down to its simplest form and explains it just as simply. Highly recommended!

Simply put, my social media content is moving from haphazard to pragmatic. Thanks!!

The information is a great lead into the tools necessary for growing and developing one's company. I like the exercise of getting other's opinions about my Difference Factor. This challenged me a bit, but boy I am glad I followed through on it.

Just signed a client (school) for a 1800€ workshop after following up rigorously with them 🥳

Landed my first paid speaking gig because of an article I wrote last month on butterflies! 🎉 I need a speaking contract, anyone have a good resource?

Wins from last week: Just started two new projects and have a potential client discovery call scheduled for this week! 🥳

Justin is an expert with real-time experience that he is testing, implementing, and sharing to keep up with the latest in the dynamic world of digital marketing. His skills, combined with his teaching ability, made the ideas easy to digest and implement in my luxury interior design business. We were able to utilize tactics that were service-oriented and genuine as we reached out to our ideal clients. We are able to close sales faster with the right pieces in place and express our goals clearly across our platforms so we can help people who appreciate what we do. Highly recommend!

This course paid for itself within about 4 months, and once the leads started they haven't stopped! It's the course that keeps on giving. I was hesitant to spend the cash because it wasn't cheap, but you get what you pay for. And I got more than I paid for. Thanks Justin for helping me take my content and marketing to the next level.

This course really helped me narrow down my message, create a list of ideal clients to market to, it showed me how to create authority on my content, and helped me determine where to put my message so I could create conversations with my ideal clients. Thanks Justin! I highly recommend this course!

The Visible Expert Challenge provided the impetus to move forward and contact my ideal prospects. The ingredients were provided, but I needed to put them together to get in front of my prospects. That was the challenge part. The formula moving forward is clear. Potential clients now know I exist and can help them. Thank you so much for the excellent challenge-I no longer feel invisible!

Powerful. Practical. Implemental. Heck... even fun! If you're looking for help on going from invisible to visible as an expert in your field... Justin will get you the specific tools to get you there!

No one breaks marketing down as well as Justin does. When provided with the right steps (that don't overwhelm you), you are bound to see results quickly. Dive in and learn from the best (and the most different).

It forced us to act immediately. The idea that we could plan, perfect, plan, perfect went out the door. This was a “your idea is good, ship it” and do it now. We’ve already had 2 responses from the 10 initial contacts and of those neither knew we already offered the services we mentioned (and we’ve offered them for a while now). The biggest takeaway is that we can iterate moving forward, but direct contacting potential clients and essentially telling them how you’ll fix their problems definitely drives engagement.

Justin was just what I needed for the little push towards something I had wanted to do for years! He is a great coach and really understands marketing in the way that I wanted to do it. I don't like in your face and pushy marketing or sales and he got that and told me I didn't need to. He markets and sells in subtle ways AND gets results! Would highly recommend working with him!

Mike and Justin have created a great tool with Attractor Factor to help entrepreneurs learn the necessary skills to be effective at marketing. Being a physical therapist, I was never shown how to market, and without this skill, I will never be able to reach the people I am meant to help. I know I have a lot to learn but I at least have the foundation to move forward in the right direction! Thank you so much to Justin for doing such a great job of teaching these concepts!

Justin was absolutely amazing. You can tell he truly cares about his profession and has a deep-seated passion for what he does. He's not happy with mediocre results. He has a true desire to outshine his competition and grow businesses to their full potential. Highly highly recommend to literally ever business owner.

My greatest takeaways from the Attractor Factor were the helpful guidance on thinking more deeply about our ideal clients and experimenting with different ways of marketing to them, to help us stand out from a sea of grey suits. Justin provides plenty of marketing ideas that work across industries, plus his introduction of these ideas helps to get the gears going for how to apply them to your business. While some of the ones we tried flopped, others – such as our direct mail campaigns with 6x11 postcards to ideal neighborhoods – have helped us to stand out and gain attention of clients we otherwise may not have.

From the very first lesson (quick win) I was hooked. It was such straightforward, easy way to boost sales and engagement. I'm not finished everything but know for a fact that I love it and will recommend it to all my entrepreneur friends.

This course saved me sooo much money that I was spending on marketing in the wrong ways. Simple changes can lead to big results.

The Accelerator is helping me embrace my personality as an asset and I've even started to include more language like it in my weekly newsletter and other content I'm producing.

Get Different helped us think differently about our marketing and take it to the next level. With this program we were able to successfully launch a marketing campaign to further solidify our brand and really take us to the next level! Highly recommend for any business owner, entrepreneur or marketing professional!

This flipped our thinking completely on its head. It got us thinking of how to make us unique and have the clients know what sets us apart instead of just competing. Looking forward to utilizing this well into the future! Thanks again!

The Get Different Accelerator pushed me to take imperfect action that failed... and that was the best possible result! I was able to go back to my audience and ask them what they didn't like. When they told me the changes they wanted to see, we listened! Because of those small changes, we got several new clients that equated into $10,000/mo in new recurring revenue. All from one simple... and failed experiment! BRAVO Justin!

MIND BLOWING! Yes, I mean it. Marketing is about thinking beyond your current ability and expanding to where your future clients are awaiting you. This program will walk you through the steps to get there - without breaking your bank account!