Harry came in at a time when the onboarding emails we were sending were too basic and had plenty of room for improvement. I needed someone who could lead the project and build an onboarding email strategy to drive activation for SignWell. 

Harry took ownership from day one—interviewing customers, helping us put together a survey for new sign-ups, and digging deep into the research to uncover what new sign-ups need to see and experience to reach the ‘aha’ moment. He then delivered an onboarding sequence we still run today.

Harry is great to work with, and I’d recommend him to any founder looking for a professional who can take the reins and deliver lasting results on SaaS copywriting projects.

"43% lift in homepage sign-ups. 8K+ leads generated from comparison pages. 300% increase in organic traffic."

 We knew how to position ourselves for a long time, but we struggled with writing and expressing our value toward our customer base. I can't even express how happy I feel after launching our brand new landing pages. 

 Harry isn’t merely a ‘writer,’ more of a conversion-minded sparring partner. 

 His collaborative approach, and drive to research & discover what motivates and will provide value to our customers is what sets him apart. 

 It’s refreshing to have Harry in our corner to gain a different view on the problems we face day-to-day.”

While developing our GTM Strategy we searched tirelessly for the right copywriter. 

When we were referred to Harry we knew he was the right guy for the job. His breadth of knowledge for positioning and understanding of page structure was second only to the incredible copy he delivered. 

He was thorough in his research and interviews of executives and current clients until he knew exactly how to position our capabilities. I highly recommend Harry!

Harry is brilliant. He has the magic, unicorn trifecta of: 

 1. Outstanding copywriting skills 

2. Deep SaaS industry expertise 

3. World Class listening and understanding skills. 

Via these three strengths, Harry is able to understand his customer's vision, problems, and goals and craft copy and messaging that aligns with industry best practices.  All resulting in a super outcome. He's also a lovely chap, too. 

 I can't recommend Harry enough!

I have been working with Harry on a range of projects from writing sales landing pages to polishing internal comms. I am always impressed with his versatility, care, and ultimately his output. He is a joy to work with and can't recommend him enough.

After researching and interviewing several sales copywriters, I found and hired Harry. 

My favorite thing about working with Harry was his research, interviewing our best customers to understand their problems, and positioning our service in a way that spoke directly to them. 

 I highly recommend Harry!

When it came to improving my landing page, I kind of knew what I wanted to do. I read books, and articles and took courses but I felt overwhelmed by the conflicting advice. I realized I was missing a plan and I couldn't make that plan without experience. And that’s where Harry came in. 

His experience and battle-tested framework armed me with a plan going forward. His ideas were not controversial or mind-blowing, they just made sense. 

After implementing the changes from the landing page review, Rotato immediately saw a lift in new sign-ups at around 15%. But what's most important to me though was a drop in refunds as the product didn't change. One way to interpret the drop is that the new website communicated in a much clearer way about who Rotato is for and what it does. The extra money is nice (and paid Harry's fee back handsomely), but it's nice knowing fewer people wasted their time on trying a product that wasn't for them in the first place.

I wish I’d done this years ago!

Harry is truly a gift. Just a few months back, he reached out to me via Twitter, and the timing couldn't have been more perfect. At that very moment, we were actively seeking a copywriter for our team. We decided to give Harry a shot, and within a mere seven days, one of his articles had already claimed the top spot on Google's search results. Since then, we've established a strong and ongoing partnership with him, with Harry consistently delivering two exceptional articles for our blog each month. He's an absolute stickler for details, ensuring that each piece not only matches the search intent but also fits perfectly within the broader context of our blog. Needless to say, we're thrilled to have Harry on board at Mailmeteor.

I had the pleasure of working with Harry from Elements Copy on copywriting our pitch deck, and I cannot recommend him highly enough. 

Harry's expertise and attention to detail were invaluable in helping us to craft a pitch deck that truly stood out. From the initial consultation to the final product, Harry was a pleasure to work with. 

He took the time to understand our company, our vision, and our target audience, and was able to distill our complex ideas into concise and impactful messaging. Harry's expertise in storytelling and persuasive writing was evident throughout the entire process. 

His contributions not only made our pitch deck more engaging, but also helped us to better articulate our value proposition and key messages. 

Furthermore, Harry's responsiveness and commitment to meeting deadlines was outstanding. He always made himself available to answer our questions and provide feedback, and delivered the final product on time and to our complete satisfaction. 

 In short, I highly recommend Harry and Elements Copy for any copywriting needs. Harry's expertise, professionalism, and dedication to his craft make him an invaluable asset to any team. 

Thank you, Harry, for helping us to take our pitch deck to the next level!

I brought Harry in to work on a homepage for a seed-stage SaaS startup. 

 I got a copywriter who had done their homework and was equipped to make a very meaningful contribution to the project. 

Harry took my research and brief, organized and analyzed it in an intelligent way, poked and prodded at my ideas and rationale, and presented a solid first draft. 

The result? A happy client and a lot less work for me.