"Eddie is probably the most efficient copywriter on the planet."

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"The go-to place I rely on for coaching, references, and inspiration."

"Specific, highly actionable, practical and tactical."

"One of the best newsletters on all things copywriting."

"Likely the very best reading you’ll do on any given day about copywriting."

"My #1 recommendation for anyone from a Jr. to a Sr. copywriter."

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"I couldn't recommend Eddie more. His storytelling and advice... incredible."

"You can tell Eddie puts real thought into what he says and how he says it."

"Eddie shares the thinking, behind the thinking, behind the writing."

"I learn something new from every one of Eddie’s emails."

"Eddie will never take your time or attention for granted."

"There isn't a single email I haven’t opened and read and learned from."

"The copy Eddie shares is fantastic and it's wrapped up in excellent storytelling."

"If you want to improve your writing, you need to follow Eddie."

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"Eddie is a genius copywriter."

"There’s no one better at the art of copywriting."

"Eddie is probably the best copywriter in B2B today."

"Eddie is a creative, artistic, and generous person."

"Eddie’s stuff is really easy to read, warm and human."

"I get something valuable out of Eddie’s stuff every single time I read it."

"I’ve learned so much about copywriting from Eddie, it’s unbelievable."

"Subscribing has been probably the most transformative thing I’ve done."

"Stranded on a deserted island, I’d want Eddie to write that message in a bottle."

"Eddie takes the best insights from B2C and applies them to B2B."

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"I love the way Eddie’s copy makes my brain stretch in fun ways."

"If I were building a Justice League of marketers, I'd want Eddie on my team."

"Eddie’s constantly sending actionable tips that improve my conversion rates."

"I appreciate how you make your writing personal."

"VGC has its own archiving folder, where I store it once I’ve read every single word."

"The value Eddie gave me is hard to put into words, which is saying something because that’s my job. In 45 minutes, I can say with confidence he saved me months, if not years, in additional trial and error. "

"Eddie is phenomenal. I was struggling with my landing page and set up time with Eddie and he helped me create a page that was true to me and to my brand—and it was so much simpler and more compelling than what I had before. It took a few hours and Eddie was so generous with his time and expertise. And it saved me days, if not weeks, of struggling to figure it out on my own. "

"Thanks to Eddie’s consulting, I recently crossed $100k in sales on my online course and closed retainer clients worth tens of thousands of dollars. He’s gone through my landing pages, emails, and strategy, and his advice has helped me improve my conversion rates, my offer, and most importantly, my mindset."

"Eddie's not just a genius copywriter, he's a genius copy strategist…and his style, the way he works, doesn’t come from text books…his genius comes from his years of experience working with so many brands."